蔚园玩具有限公司创业计划书项目名称:蔚园玩具有限公司指导老师:孟凡会团队名称:“蔚园”创业团队创业者姓名:黄强简雅汪方方卞成英陈秀赵胜2014年3月第2页共53页编号:时间:2021年x月x日书山有路勤为径,学海无涯苦作舟页码:第2页共53页目录一、计划摘要................................................................................................................41.1公司介绍.............................................................................................................................41.2经营范围.............................................................................................................................41.3市场概貌.............................................................................................................................41.4营销策略.............................................................................................................................51.5管理者及其组织.................................................................................................................51.6销售计划.............................................................................................................................61.7生产管理计划.....................................................................................................................61.8财务计划及资金需求.........................................................................................................71.9企业行情及竞争对手.........................................................................................................7二、公司介绍..............................................................................................................102.1创办思路...........................................................................................................................102.2形成过程...........................................................................................................................102.3成立的时间与形式...........................................................................................................112.4经营范围...........................................................................................................................112.5行业现状及背景...............................................................................................................112.6竞争优势...........................................................................................................................122.7发展战略...........................................................................................................................13三、战略规划..............................................................................................................153.1行业前景...........................................................................................................................153.2资源配置...........................................................................................................................163.3公司的成长与发展...........................................................................................................17四、创业组织..............................................................................................................194.1组织形式.......................................................