Module4Unit1AdvertisingPeriod1WelcometotheunitTeachingAims:1.TomakeSsidentifythedifferencesbetweenthesetwotypesofadvertisements.2.TopracticeSs’oralEnglish.Teachingimportantpoints:Howtodevelopstudents’speakingabilitybyexpressingtheiropinionsinthediscussion.Teachingapproaches:1.Applyingvisual-sceneteachingmethod,tasked-basedmethodaswellastheapproachesofdiscussionandsoonwillbeadoptedintheteachingprocessofthislesson.2.PuttingemphasisonSs’abilityofspeaking,expressingandbrainstorming.3.IntroducingarichvarietyofactivitiesandapproachestomeetdifferentneedsoftheSsandmakefulluseoftheadvantagesofmultimediawhichisvisual,operabletomakemylessonvivid,interestingandeffective.TeachingAids:multimediaandablackboardProceduresforteaching:Step1GreetingandLead-in1.Doyouknowwhattitleofthisunitis?2.Whichpieceofad-showdoyoulikebest?3.Wherecanyoufindtheseadsanddoyoulikethem?Step2Welcometotheunit1.Observation:AskSstoobservethesixpicturesonPage1anddivethemintotwoparts.2.Discussion:Lookatthesixpicturesandanswerthesequestions:Whatimage(s)canyouseeoneachposter?Whatcanyoureadoneachposter?Whatcanyoulearnfromeachposter?Step3PairWorkMoreadsforSstohaveadiscussion.Step4Activereading:ListentothematerialonPage94andtrytoanswerthesequestions:1What’stheadabout?2Whattypesofthingswillthestoriesbejudgedon?3WhatshouldSspayattentiontowhenwritingthestory?4WhyisitgoodforSstoenterEnglishwritingcompetitions?Step5Mini-writing:Chooseoneadandwritesomethingtopromoteyourserviceorproducts.Step6Homework1Lookformoreinterestingadsandshowthemtoyourclassmatesnexttime.2MakegoodpreparationforReadingpart.ModuleModule44Unit1Advertising用心爱心专心Period2Reading1TeachingAims:1.TohelpSsgetageneralideaaboutthetext.2.TomakeSsbecomefamiliarwiththedetailedinformationaboutthetext.3.TohelpSsmasterReadingStrategy.Teachingimportantpoints:1.Howtomakethestudentsunderstandthepassagebetter.2.Howtohelpthestudentsfinishalltheexercises.3.Howtohelpthestudentsdeveloptheircreative,comprehensiveandconsolidatingabilities.Teachingapproaches:1.Applyingvisual-sceneteachingmethod,tasked-basedmethodaswellastheapproachesofdiscussionandsoonwillbeadoptedintheteachingprocessofthislesson.2.PuttingemphasisonSs’abilityofspeaking,expressingandbrainstorming.3.IntroducingarichvarietyofactivitiesandapproachestomeetdifferentneedsoftheSsandmakefulluseoftheadvantagesofmultimediawhichisvisual,operabletomakemylessonvivid,interestingandeffective.TeachingAids:multimediaandablackboardProceduresforteaching:Step1Revisionandlead-in1.Reviewaboutdifferentads.2.Talkaboutmoreads.Step2Comprehensionofthetext1.FastreadingAskSstoskimthearticleandanswerthequestionsonPage2FinishTrue/Falseexercises2.CarefulreadingAskSstorereadthepassageanddoC1onP4individually.HelpSstogettheideaofthereadingstrategies.GetSstoscanthearticleagainanddoC2.3.Task-basedreadingStep3LanguageitemsDoPartsDandEinclass.Step4DebateHoldadebateinclass.GroupA:Advertisinghasapositiveeffectonourlives.GroupB:Advertisinghasanegativeeffectonourlives.Step5Homework.1FinishthearticleonPage95.2Writing:Writeacompositionabouttheadvantagesanddisadvantagesofadvertisements.Module4Unit1Period3Reading2:LanguageFocusTeachingAims:用心爱心专心1.Revisethereadingpassagebyretellingit.2.Getthestudentstograsptheusageofsomeimportantwordsandexpressions.3.Getthestudentstopracticetwoimportantdrills.Teachingimportantpoints:1.Howtomakethestudentshaveabet...
