第一章旅游巨系统分析目录第一章旅游巨系统分析............................................................1一、区位系统.........................................................................................................1二、自然环境系统.................................................................................................3三、人文环境系统.................................................................................................5四、旅游态势系统.................................................................................................7五、本溪市旅游业发展存在的主要问题...........................................................10第二章旅游资源评价............................................................13一、旅游资源分类系统.......................................................................................13二、本溪市旅游资源类型分析...........................................................................14三、本溪市旅游资源总体特征暨优势评价.......................................................25第三章规划总论.................................................................27一、规划依据.......................................................................................................27二、规划期限.......................................................................................................27三、规划指导思想...............................................................................................27三、技术路线.......................................................................................................28四、规划原则.......................................................................................................30五、旅游产品开发方向定位...............................................................................31六、规划目标.......................................................................................................33第四章客源市场分析与产业指标体系规划......................................35一、客源市场分析...............................................................................................35二、旅游客源市场定位.......................................................................................42三、旅游市场营销...............................................................................................44四、本溪市客源市场发展和旅游收入预测.......................................................48五、本溪市旅游业发展指标体系规划...............................................................51六、本溪市旅游业产业地位的确定...................................................................54七、本溪市旅游业发展“十五”计划安排.......................................................56第五章旅游生产力总体布局....................................................59一、一个发展主轴(一横五纵五环)....................................................................62二、二大主体旅游产品系列...............................................................................62三、三级推进式...................................................................................................67四、五条热游线...................................................................................................68五、五个重点区域和五个旅游精品工程...........................................................70...
