小家电公司电子商务分析xx投资管理公司目录第一章..............................................................................................................4一、优势分析（S）..............................................................................................4二、劣势分析（W）............................................................................................5三、机会分析（O）.............................................................................................6四、威胁分析（T）..............................................................................................7第二章电子商务概述....................................................................................11一、电子商务对企业经营管理的影响...............................................................11二、电子商务的功能和特点..............................................................................15第三章项目基本情况....................................................................................20一、项目承办单位..............................................................................................20二、项目实施的可行性......................................................................................21三、项目建设选址..............................................................................................22四、建筑物建设规模..........................................................................................22五、项目总投资及资金构成..............................................................................23六、资金筹措方案..............................................................................................23七、项目预期经济效益规划目标......................................................................23八、项目建设进度规划......................................................................................24第四章电子支付............................................................................................26一、电子支付的概念和特点..............................................................................26二、电子支付的分类..........................................................................................27第五章项目背景分析....................................................................................34第六章............................................................................................................38一、优势分析（S）............................................................................................38二、劣势分析（W）..........................................................................................39三、机会分析（O）...........................................................................................40四、威胁分析（T）............................................................................................41第七章............................................................................................................45一、人力资源配置..............................................................................................45二、员工技能培训..............................................................................................45第八章............................................................................................................47一、项目风险分...
