湖北省恩施州茶产业发展对策浅析目录1绪论...............................................21.1研究背景和意义....................................................................................21.2国内外研究现状....................................................................................32茶产业发展概念及理论基础............................42.1相关概念...............................................................................................42.1.1产业............................................................................................42.1.2茶产业........................................................................................52.1.3产业发展....................................................................................52.2相关理论基础..........................................................................................2.2.1比较优势理论...............................................................................2.2.2产业经济学理论........................................................................52.2.3核心能力理论............................................................................53恩施州茶产业发展现状................................63.1恩施州简介.............................................................................................63.1.1自然环境条件............................................................................63.1.2经济社会条件............................................................................63.2恩施州茶叶经济发展历史....................................................................73.2.1清末以前....................................................................................73.2.2民国时期....................................................................................83.2.3中华人民共和国成立以后........................................................83.3恩施州茶产业发展现状........................................................................83.3.1茶叶产业地位显著提升............................................................83.3.2名优茶生产势头良好..............................................................93.3.3产品外销实现突破....................................................................93.3.4品牌效应显著增强..................................................................104恩施州茶产业发展存在的问题........................104.1茶产品标准化程度不高......................................................................104.2茶企数量众多但规模普遍偏小..........................................................114.3茶叶品牌众多但品牌效益不够..........................................................114.4茶产业专业人才匮乏..........................................................................114.5茶产业消费市场有待深入拓展..........................................................125促进恩施州茶产业的发展对策建议....................125.1加快生态茶园建设...............................................................................125.2培育壮大龙头企业...............................................................................135.3重视品牌建设和经营..........................................................................145.4强化科技支撑与人才培养..................................................................155.5政府加大对茶产业的扶持力度........................................
