译林牛津英语高三英语模块十第四单元Project教学案课题:模块十第四单元Project——Youandintellectualproperty教学难点及学法指导:作业布置:教学流程:【走进课文】Readthepassageandanswerthequestions1.Whatdoesintellectualpropertyreferto?2.Howmanykindsofintellectualpropertyarethere?3.Whyisitconsiderednecessarytoprotectintellectualpropertyrights?4.Ifacompanyspendsalotofmoneyonresearchanddevelopmentofnewproducts,buttheirnewproductsarecopied,whatwillhappentothecompany?5.Whatarethecommonwaysinwhichpeopleaffectintellectualpropertyrights?6.Whoarethepeoplemostlikelytobebreakingintellectualpropertylaws?【重点讲解】1.applyto适用于applyto/apply…to…/applyto…for…Therulesofsafedrivingapplytoeveryone.安全驾驶之规则适用于每个人。Thelawsapplytoeveryoneregardlessofrace,creedorcolour.Ifyouapplytothisuniversity,you'llhavetopayaregistrationfeeofatleast$20.如果你申请这所学校你就得交至少20美元的注册费。Iadvisethattheyapplytothecouncilforahomeimprovementgrant.我建议他们向市政会申请改善住房的贷款。Applyatheorytopractice.将理论运用与实践。2.in(straits)legal处于(法律)困境Ihearyouareinpoorfinancialstraits.我听说你处于经济困难之中。Nowthatfather'slosthisjob,we'reinseriousstraits.因为父亲失业,我们现在处境十分困难。用心爱心专心3.befacedwithFacedwithabillfor$10,000,Johnhastakenanextrajob.4.costsbsthHerirresponsiblebehaviourcostherfathermanysleeplessnights.她那不负责任的行为使她父亲许多夜不得安眠。Dangerousdrivingcouldcostyouyourlife.开车不注意安全有生命危险。5.pose构成,造成(困难,危险,挑战)poseachallenge/threat/problemtoPollutionposesathreattothecontinuedexistenceofthisspecies.污染对这一物种的继续生存造成了威胁。6.suckthelifeoutofManypeoplearemovingawayfromthecitycenter,whichissuckthelifeoutofmyshop.许多人正搬离市中心,这使得我的商店逐渐失去生命力。7.takesbtocourtAustraliawilltakeJapantocoutforkillingwhalesinlargenumbers.【重点句子】1.Ifsomeonespendshisorhertime,effortandmoneywritingabook,forexample,heorshedeservestobepaidforit,evenifitisjustadraft.2.Manycountriesareinlegalstraitsnow,astheyhadnotpassedlawstoprotectintellectualpropertyuntilrecently.3.Wearefacedwithdecisionsabouthowtorespectintellectualpropertyrights.4.In2003,itwasestimatedthat35percentofsoftwareoncomputersworldwidewaspirated,whichequaledalossof$29billionfororginalproducers.5.Peoplewhodothesethingscostworldwideindustriesbillionsofdollarsannually.6.Currently,piratedmusicandsoftwareposeaseriouschallengetothemusicandsoftwareindustries,andiftheyarenotcareful,suchpiracycouldsuckthelifeoutofbothindustries.7.Somecompaniesarenowtakingpeopletocourtforpiracyandmanypeoplehavebeenfined.【巩固练习】一.用方框内所给词语的适当形式填空applytopiratedbefacedwithclassifyintoillegalinsteadofcreatorwelcomeaboardtake…tocourtarchitectual用心爱心专心SinceChinawas_____1______theWorldTradeOrganizationin2001,Chinahasalreadypassedseverallawsthatmakeit_____2_____tocopyintellectualpropertywithoutpayingtheinventoror___3___.Intellectualpropertycanbe___4___twocateries–industrialpropertyandcopyright,which___5___novels,films,music,artworkand___6___design.Somepeoplemaythinkthatintlellectualpeopertydoesnotaffectthemiftheyarenotrunningabusinessorstealingbusinessideas.However,nowalmosteveryone___7___abouthowtorespectintellectualproperty.Asconsumers,weshouldbuyCDsandDVDsintrustworthyshops___8___downloadingthemillegallyorbuying___9___versions.Currently,manycompanieshave...