Lesson23:PushThatProductTeachingContent:Masterywordsandexpressions:board,rent,magazine,lady,madam,ownOralwordsandexpressions:EdwinMoore,push-pin,bulletin,journal,employee,What’sthepriceof…TeachingAims:1.Reviewandlearnmorewordsandexpressionsaboutthecommercialworld.2.Talkabouthowtomakeads.TeachingImportantPoints:1.Theadverbialclause.2.TalkaboutthegrowingofEdwinMoore’scompany.TeachingDifficultPoints:Howtodescribethegrowingofacompanyclearlytothereaders.TeachingPreparation:picturesTeachingAids:audiotape,flashcards,picturesTypeoflesson:newlessonTeachingProcedure:Step1.Theteacherbringsapush-pintotheclass.Letthestudentscometoknowit.DotheyknowhowtosayitinEnglish?Dotheyknowwhereitisfromandwhereisthecompany?Althoughitissmall,itisaveryusefulinvention.Wecanputupthepicturesorpostersonthewalleasily.Manypeopleintheworldbenefitedfromthelittleproducts.Dotheywanttoknowmore?Let’sgoonthenextstep.Step2.Readthetextandanswerthefollowingquestions:1.Whatisapush-pinusedfor?2.DidMooremakeadsduringhisselling?Thetwoquestionsareeasytoanswer.Mostofthestudentscanfindtheanswers.TheyareveryinterestingtolearnmoreaboutMoore’scompany.Step3.BrainstormLet’sdiscussthetextfurther.Encouragethemtoaskmorequestionsaboutthispart.Theycanaskanystudentsanyquestionsaboutthetext.Forexample:WhendidEdwinMoorehaveanideatoproductapush-pin?Whatwasthepriceatthattime?Whatwashisfirstbigsuccess?What’sthepricenow?Iftheyhaveanydifficulty,theteacherwritesthenewwordsontheblackboardandteachesthemtoreadcorrectly.Step4.Listentothetapeandimitateafterit.Playthetapefortwotimes.Letthemreadafteritbutkeepsilent.Thusallthestudentscanlistenclearlyandrepeatafterit.Letsomestudentsreadthetextinfrontoftheclass.Checktheirpronunciationandintonation.Step5.ProductLetthestudentspresentsomeotherexamplestotheclass.Theycansaythecompaniesaroundus.Theyalsosaythefamouscompaniesintheworld.Inastudent’sspeech,theotherscanaddwhattheyknowaboutthecompany.Everyonecanhaveit’sownopinion.Encouragethemtospeakfreely.Step6.Cometo“LET’SDOIT”.IfyouareMoore,doyouhaveanyotherwaystosellyourproducts?Encouragethemtothinkinmanyways.Ifyouareaboss,whatproductswouldyouliketoproduce?Isitaccordingtoyourlikesanddislikes?Askthestudentstogivetheiropinionsinclassfreely.Step7.Homework1.Finishofftheactivitybook.2.Goonthenextreadinginthestudentbook.Summary:Discussingisagoodwaytoencouragestudentsmoreinclass.Whentheycomeacrossnewwords,theteacherhastowriteontheblackboardandteachthemcarefully.Itisagoodwaytolearnwhentheyareinterestedin.Teachthemhowtolearnbythemselves.Itisimportantforstudentstohavegoodlearninghabits.