目录乡村旅游经营主体变迁对旅游发展的影响——以河南郭亮村为例.1前言......................................................................................................2一、乡村旅游经营模式研究综述..........................................................2（一）乡村旅游发展概况...............................................................2（二）乡村旅游经营模式综述.....................................................3二、河南郭亮村旅游发展现状及经营主体变迁..................................4（一）郭亮村旅游发展现状...........................................................4（二）村民自主经营时期郭亮村旅游经营的发展.....................5（三）政府经营时期郭亮旅游的发展.........................................5三、河南郭亮村旅游经营主体变迁对旅游发展的影响.....................6（一）经营主体的转变加强郭亮村的监督管理...........................6（二）经营主体的变迁改善郭亮的基础设施建设.......................6（三）经营主主体的转变有利于推广营销...................................6（四）经营主体的变迁有利于郭亮发展的整体规划...................7（五）经营主体变迁之后政府的信誉削弱...................................7(六）经营主体的变迁减少当地居民对利益分配的满意度.......7(七）经营主体的转变不利于当地旅游资源的保护...................7参考文献..................................................................................................8乡村旅游经营主体变迁对旅游发展的影响——以河南郭亮村为例摘要经营模式是利用一定的管理、组织等手段，整合生产要素，获取一定收益或达到某一目标的方式或方法，其中经营主体是决定经营效果的核心因素，我国乡村旅游在发展过程中诸多问题的形成都与经营主体的经营取向有关。论文分析了村民自主经营时期和南太行旅游集团经营时期郭亮村旅游发展背景变化，探讨乡村旅游经营主体的转变对旅游发展的影响。结论认为，经营主体的变迁有利于郭亮村乡村旅游的整体规划，加强郭亮村的监督管理，改善郭亮村的基础设施建设，增强郭亮村乡村旅游的整体营销，但也存在诸多负面影响，如政府的信誉削弱，影响当地居民对旅游收入分配的满意度和不利于当地旅游资源的保护等。关键词乡村旅游；经营模式；变迁；影响；郭亮TheInfluenceoftheChangeofRuralTourismManagementSubjectonTourismDevelopmentAbstractManagepatternissomewayormethodwhichusecertainorganizationandmanagementorsomeothermeanstointegratethefactorsofproductionandgetsomeprofitandachievesomegoal.Themainbodyofthebusinessisthecorefactorthatdeterminestheoperatingresults.TherelevantbusinessorientationofChina'sruraltourismdevelopmentintheprocessofmanyproblemsinChengduandthemainbusiness,thispaperanalyzesthevillagersautonomousmanagementandanalysisnecessaryperiodofSouthernTaihangTourismGroupoperatingperiodvillagetourismdevelopmentstatus,toexploretheruraltourismoperatorschangetheimpactoftourismdevelopment.Thechangeofmanagementsubjectisbeneficialtotheoverallplaningofruraltourism,strengthenthesupervisionandmanagementoftourism,improveinfrastructureconstruction，enhancetheoverallmarketingofruraltourism.Buttherearealsomanynegativeeffects,suchasweakeningthecredibilityofthegovernment,theimpactoflocalresidentsonthesatisfactionoftourismincomedistributionandisnotconducivetotheprotectionoflocaltourismresources.Keywordsruraltourism;managepattern;change;influence;guoliang前言乡村旅游是以自然村庄为空间，以天然自然环境为依托，让游客在游览过程中真正的参与到当地的生活中。随着体验经济的发展，乡村旅游已经不仅仅局限于旅游观光，更重要的是旅游体验。乡村旅游经营模式的选择对于乡村旅游的发展...
