绝对保密芜湖恒大华府整体定位方案中国房产信息集团|克而瑞(中国信息技术有限公司2010-4-13目录第一部分:研究目标......................................................3第二部分:重要结论......................................................41、客户定位...................................................................................42、价格策略...................................................................................43、价格测算...................................................................................4第三部分:分析依据......................................................51、项目基本属性分析..................................................................51.1地理位置及交通..............................................................................................51.2区域配套分析..................................................................................................71.3地块现状分析..................................................................................................81.4SWOT分析.....................................................................................................91.5项目属性总结..................................................................................................92、芜湖市市场机会研究............................................................102.1芜湖市城市概况...........................................................................................102.2芜湖市城市规划...........................................................................................123、芜湖市房地产研究................................................................143.1芜湖市场月度市场分析..............................................................................143.2芜湖市整体房地产市场情况......................................................................143.3芜湖市市区房地产情况..............................................................................173.4芜湖市土地市场情况..................................................................................193.5芜湖市房地产市场预测..............................................................................213.6芜湖市场分析总结......................................................................................244、芜湖市竞争环境市场研究....................................................244.1区域城市角色................................................................................................244.2区域房地产市场表现...................................................................................254.3区域竞争项目分析........................................................................................265、恒大华府项目市场定位........................................................285.1项目发展策略................................................................................................285.2项目客户定位................................................................................................295.3项目户型配比...............................................................................................305.4静态价格测算................................................................................................305.5动态价格测算................................................................................................315.6入市价格建议...............
