目录摘要、关键词........................................................2前言..............................................................................................................................3第一部分:西安市音乐培训市场现状分析................................4(一)西安市音乐培训市场现状...........................................4(二)西安市音乐培训市场目前存在的问题.................................................................4(三)以电子五路小区域为例浅析目前音乐培训市场的供需状况..............................5第二部分:西安市音乐培训市场swot分析...............................5(一)机遇?挑战?.....................................................5(二)优势?劣势?.....................................................6第三部分:对“卓艺音乐文化传播有限公司”的分析.......................7(一)发展现状..........................................................7(二)“卓艺音乐文化传播有限公司”优缺点................................7第四部分:西安市音乐培训市场如何更好发展?..........................8(一)规范市场..........................................................8(二)提升专业能力和服务................................................8(三)借鉴优秀机构发展经验..............................................9(四)西安艺术培训市场发展前景预测及发展建议···························9结论...............................................................10参考文献...........................................................10致谢...............................................................10摘要艺术培训行业做为富有极大潜力的新兴产业,近年来的发展冲杆直上,各种培训机构也如雨后春笋般接连冒出。但由于其发展速度过快加上并未有一定的管束机制,使得这一行业市场缺乏规范管理,培训机构良莠不齐。1加上我国经济的急速发展,对于教育资源相关的需要已然产生了变化,整个教育市场之中的竞争更加严峻,传统的音乐教学方法难以负荷现阶段的市场压力,音乐培训行业如何在快速发展中做到规范市场和转型成为了一个难题。也是需要密切关注并且尽快解决的问题。本文就西安市音乐艺术培训行业的现状做以分析,和其在目前的市场环境中如何生存作了深入的探讨。希望对目前音乐艺术培训这一行业更好的生存和发展有所帮助。关键词“音乐培训”;“市场”;“分析”;“发展”Abstract:Asanemergingindustrywithgreatpotential,thearttrainingindustryhasdevelopedrapidlyinrecentyears,andvarioustraininginstitutionshavesprungup.However,becauseofitsrapiddevelopmentandthelackofacertainregulatorymechanism,thisindustrymarketlackofregulatorymanagement,traininginstitutionsareuneven.InadditiontotherapiddevelopmentofChina'seconomy,people'sdemandforeducationhasgraduallychanged,theeducationmarketcompetitionhasbecomemoreandmorefierce,theoldteachingmodeofmusicarthasnotbeenabletomeettheneedsoftherapiddevelopmentofthemarket,musictrainingindustryintherapiddevelopmentofthemarketandtransformationhasbecomeadifficultproblem.Itisalsoanissuethatrequirescloseattentionandaquicksolution.ThispaperanalyzesthepresentsituationofmusicarttrainingindustryinXi'an,anddiscusseshowtosurviveinthepresentmarketenvironment.Itishopedthatitwillhelpthesurvivalanddevelopmentofmusicarttrainingindustry.Keywords:Musictrainingcenter;Presentsituationanalysis;Development11蔡维:《浅谈艺术培训机构的发展之路》,[J].湘潮(下半月),2013,(06):85前言2近年来,人们对生活的需求随着中国经济的快速发展迅速增加。人们所追求的不再仅仅是生活中温饱还有许多个人精神上的需要。...