商业展示空间中视觉盲区设计研究摘要随着生产力的提高，现今商业竞争愈演愈烈，商业展示已成为商业销售经营的一把“利器”，其展示成本也愈加昂贵。视觉盲区作为商业展示空间中客观存在的区域，却鲜少有人将其作为切入点进行理论研究和相关实践，不仅是资源的浪费，其本身也具有一定的安全隐患。因此本文通过分析视觉盲区的概念，进一步阐述其对商业展示空间的影响。初步总结目前商业展示空间中视觉盲区形成的主要成因及其主、客观因素，并归纳出商业展示空间中视觉盲区的设计原则。最后运用上述总结的成因及设计原则，针对商业展示设计中存在的视觉盲区提出相应的处理建议，旨在使商业展示设计作品有更多的创新思维和价值的体现。【关键词】商业展示空间；视觉盲区；成因；对策BlindspotsincommercialexhibitionspacedesignresearchAbstractWiththeimprovementofproductivity,thebusinesscompetitionintensified,commercialdisplayhasbecomeacommercialsalesmanagementofa"weapon",showthecostsaremoreexpensive.Visualblindareaastheobjectiveexistenceofcommercialexhibitionspacearea,however,fewpeopleareasabreakthroughpointfortheoryresearchandrelatedpractice,isnotonlyawasteofresources,itsitselfalsohassomepotentialsafetyhazard.Thisarticlethroughtheanalysisoftheconceptofvisualblindarea,furtherexpoundsitsinfluenceoncommercialexhibitionspace.Preliminarysummarythecurrentcommercialexhibitionspacevisualblindareaintheformationofthemaincausesandsubjectiveandobjectivefactors,andsummeduptheblindspotsincommercialexhibitionspacedesignprinciples.Finallyusingtheabovesummaryofcausesanddesignprinciples,basedonvisualblindareainthecommercialdisplaydesigncorrespondingprocessingSuggestions,makecommercialdisplaydesignworkshavemoreinnovationthinkingandvalueembodiment.【Keywords】commercialexhibitionspace;Visualblindarea;Genesis;countermeasures目录引言.............................................................................................................................................1一、关于视觉盲区.....................................................................................................................1（一）视觉盲区的概念.............................................................................................................1（二）商业展示空间中视觉盲区的定义概括.........................................................................1（三）视觉盲区对商业展示空间的影响.................................................................................21．影响商业展示效果..............................................................................................................22．影响商业展示的安全性......................................................................................................2二、商业展示空间中视觉盲区的成因....................................................................................3（一）视觉盲区形成的客观因素.............................................................................................31．本身空间分割不合理..........................................................................................................32．固有视角的影响..................................................................................................................33．其他因素的影响..................................................................................................................4（二）视觉盲区形成的主观原因.............................................................................................4三、商业...
