无锡旅游业开发旅游商业区(RBD)的探讨旅游管理专业学生 陈晨指导教师 秦淳霞摘要:随着经济和旅游业的发展,城市中出现了一种新的功能区——RBD(旅游商业区),它既是旅游景区的旅游购物部门,又兼景区的门户窗口功能,也属旅游观光景区的一部分,还将逐渐随着旅游者的多种需要而发展出其它的一些服务功能。本文以无锡旅游商业区系统为研究对象,结合无锡三类景区分析了无锡 RBD 目前的发展现状,认为无锡的旅游商业区发展不能只就商论商,使得旅游商业区仅仅是些没有特色的商品街,应该充分发挥 RBD 的多功能,使满足旅游者需要,促进无锡旅游业持续、快速、健康地发展。关键词:旅游商业区;旅游业;旅游者Discussion About The Exploitation Of RBD For The Development Of Tourism Of WuxiStudent majoring in Tourism Management Chen Chen Tutor Chunxia QinAbstract:With the development of economy and tourism, a new function district —— recreational business district evolved gradually within cities. It is not only the shopping department of the scenic area, but also has the various service functions and is a section of sightseeing within the scenic area. And later many other service functions will come into being gradually to meet the tourists’ needs. The thesis takes the recreational business district as a investigative subject, and assorts the recreational business district with three types and analyses the actualities of the development of the recreational business district of Wuxi. It is considered that the recreational business district is not only a business district, and can not just sale commodity. In that case, it will make the recreational business district a business street with no character and featureless. The recreational business district should allow full play to the multiple functions, meet the need of the tourists and promote a sustainable, speedy and healthy growth and development of the tourism of WuxiKey...