微信公众号付费阅读模式解析 摘 要微信公众号是公众订阅号平台与用户之间进行互动、沟通以及对话的平台，同时也是用户在手机移动端口进行信息互动交流的有效接入口。付费阅读模式成为现阶段自媒体发展的大势所趋，文章依据微信公众号的现状进行了梳理；对自媒体运营现状做了初步探究，微信目前是 8 亿用户的社交媒体，有着巨大的用户基数，在互联网信息时代迅速发展的今天，对于优质内容的需求以及人们对于时间成本的关注度，微信内容付费模式作为一种势在必行的趋势，将会通过各种各样的方式进入人们的视野。文章将从 3 个方面对于微信公众号付费的发展进行研究分析，知识的优质化发展，也是时代文化发展的重大进步。关键字：微信公众号; 付费阅读; 案例分析; 发展趋势AbstractWeChat presided over the public, is the public, the interaction between subscribers, communication and dialogue platform, at the same time also become an important information on the mobile end user access.The paid reading model has become the trend of the media development at this stage, and the article is based on the present situation of the WeChat public. Makes a preliminary exploration about the present situation of the media operation, WeChat is currently 800 million users of social media, has a huge user base, in the Internet the rapid development of the information age today, the demand for high quality content and attention of time cost for people to pay for content model as a kind of inevitable trend, will be through a variety of ways to enter people's vision.The paper will study the development of the WeChat public payment in three aspects, and the development of knowledge is a major advance in the development of culture.Key words: WeChat Offcial Account ; Paid to read ; Case analysis ;Development tendency;目 录摘 要 ........................................................... 1Abstract .......................................................... 2目录 ......
