北京理工大学珠海学院 2020 届本科生毕业论文摘 要在企业发展过程中，企业文化具有重要的作用，而在企业文化的建设过程中，会受到地域文化的影响，进而影响企业员工管理模式，最终在一定程度上推进企业发展。本文主要是以珠海格力电器股份有限公司（下文简称珠海格力）为例，研究地域文化对企业员工管理的积极影响。首先是回顾企业文化、地域文化、员工管理等方面的理论与概念，然后结合珠海格力分析地域文化、企业文化对员工管理的影响，并指出珠海格力在企业文化建设方面存在的问题，最后从地域文化的角度对企业文化建设问题提出改善建议。关键词：地域文化；企业文化；员工管理北京理工大学珠海学院 2020 届本科生毕业论文北京理工大学珠海学院 2020 届本科生毕业论文AbstractIn the process of enterprise development, corporate culture plays an important role, and in the process of enterprise culture construction, it will be affected by regional culture, and then have an important impact on the management of enterprise employees, and finally on the development of enterprises. This paper mainly takes Zhuhai Gree as an example to study the positive influence of regional culture on enterprise staff management. First of all, it reviews the theory and concept of corporate culture, regional culture, employee management, and then analyzes the influence of regional culture and corporate culture on employee management in Zhuhai Gree, and points out the problems existing in the construction of corporate culture in Zhuhai Gree. Finally, from the perspective of regional culture to corporate culture construction issues to propose improvements. Key words: regional culture; corporate culture; staff management北京理工大学珠海学院 2020 届本科生毕业论文目 录第一章 绪论...............................................................11.1 研究背景...........................................................11.2 研究意义...........................................................11.3 研究现状.....
