清远市旅游地产的发展前景研究摘要旅游地产是旅游业和房地产业相结合的产业形式,已逐渐发展成为重要的经济增长点之一。旅游房地产作为一个新兴的行业成为旅游开发中的新热点,与传统房地产及旅游业其他项目的开发相比,旅游房地产具有优雅的环境资源、专业的物业管理与酒店管理、符合旅游度假的设计方案、消费层次高、消费的可存储性和期权消费以及投资回收率高等优势。同时,旅游业的发展,人民生活水准的提高以及城市化进程的加快等因素,为旅游房地产的开发提供了众多的契机。本文在阐述旅游地产特点及运营模式的基础上,着重分析清远市旅游地产业发展现状及优劣势,并针对清远旅游地产发展的前景进行探讨研究。关键词:旅游地产;发展前景;研究SHAOGUANTOURISMTHEPROSPECTOFTHEDEVELOPMENTOFREALESTATEABSTRACTTourismrealestateiscombinationoftourismandrealestate,andgraduallybeeominganimportantnewsourceofeconomicgrowth.Asanemergingindustrytobecomethenewhotspot,comparedwiththetraditionalrealestateandtourismprojectdevelopment,Tourismrealestatehasadvantageofelegantenvironmentandresources,professionalpropertymanagementandhotelmanagement,inlinewiththetouristresortdesign,highlevelsofconsumption,highreturnoninvestmentandsoon.Meanwhile,thedevelopmentoftourism,theimprovementoflivingstandardsandurbanizationprocesstospeedupandotherfactors,providesmanyopportunitiesforthedevelopmentoftourismrealestate.Thisarticlefirstlydescribescharacteristicsandmodeofoperationintourismrealestate,thenfocusonanalyzingthestrengthsandweaknessesofthetourismrealestateinShaoguanCity.Atlast,thepapergiveasimpleanalysisoftheprospectsofShaoguantourismrealestate.Keywords:Tourismrealestate;development;research目录1绪论........................................................................................................................11.1研究目的及意义.............................................................................................11.2国内外研究现状.............................................................................................12理论综述................................................................................................................32.1旅游地产的涵义.............................................................................................32.2旅游地产的特点.............................................................................................32.3旅游地产运营模式.........................................................................................43清远旅游地产现状分析........................................................................................63.1清远的地理状况.............................................................................................63.2清远旅游地产发展的优势分析.....................................................................73.3清远旅游地产发展的劣势分析.....................................................................84清远旅游地产发展的前景分析...........................................................................104.1旅游地产将成为投资热点及重要产业.......................................................104.2旅游地产进入专业化、国际化、网络化时代............................................104.3旅游地产开发服务由观光旅游向休闲旅游转变........................................104.4投资+消费模式要成为清远旅游地产物业的经营方向..............................114.5城市文化旅游和郊区主体度假将成为发展趋势........................................114.6主题休闲社区是旅游地产未来的发...