目 录摘 要.........................................................................................................................IAbstract.....................................................................................................................II引 言........................................................................................................................11 调查背景和问题....................................................................................................31.1 知识付费现状分析.......................................................................................31.2 调查目的和意义...........................................................................................31.2.1 调查目的....................................................................................................31.2.2 调查意义..............................................................................................32 方案与设计............................................................................................................52.1 调查方法.......................................................................................................52.2 题型设计.......................................................................................................52.3 调查范围.......................................................................................................52.4 调查时间.......................................................................................................62.5 调查内容.......................................................................................................63 数据分析................................................................................................................73.1 调查问卷数据分析.......................................................................................73.2 被调查者的客观资料分析...........................................................................74...