摘 要随着中国加入世界贸易组织和全球经济一体化进程的加快,人力资源管理在私营企业管理中的地位和作用日益增强,而采用员工激励机制提高企业核心竞争力已成为必要选择。本论文首先介绍弗拉蒂尼公司的概况,公司现有员工激励工作现状及存在的不足,并分析其原因,总结其构建员工激励机制的原则。本论文以弗拉蒂尼公司员工体系设计为研究案例,在介绍弗拉蒂尼公司概况和原有员工体系的基础上。着重对公司员工体系进行调查分析,针对原来员工体系存在的问题,确定员工体系的调整思路,并制定员工体系调整对策。方案详细介绍了建立适合本企业的企业文化理念,建立科学的考核体系,完善健全的增资机制,并增加培训提高员工综合素质。让公司员工体系向科学性和有效性的转变,实现全面员工体系对公司发展的配套和支持。关键词:市场营销 中小企业 激励机制 措施 ABSTRACTABSTRACTWith China's entry into WTO and the rapid process of globalization, it is necessary to adopt the incentive mechanism for employees in order to increase the core competence of enterprises. The present paper will first introduce the abundant UKM company Inverter the survey, the company in the near future the goal, the Inverter company's profession environment analysis. Through to the existing salary drove that the plan discovers has the problem , carries on the analysis to the question. The present paper take the abundant UKM company salary system design as the research case, in introduced that the abundant UKM company Inverter company profile and in the original salary system's foundation, carries on the diagnosis emphatically to the company salary system, in view of the original salary system existence's question , the definite salary system's adjustment mentality , and works out the salary system adjustment scheme. The plan introduced in detail breaks the egalitarianism, the science plan salary institutional framework, establishes the science the inspection system, consummates ...