基于美团外卖的即时配送模式研究 Research on the instant distribution mode based on Meituan Takeout 内容摘要近年来随着物流需求的不断扩大和互联网信息技术的发展，我国物流业朝着智慧物流发展，即将进入以信息技术为驱动的新时期。而即时配送模式实现了末端物流和互联网的融合，响应“互联网+高效物流”的发展。在互联网的高普及率和“懒人经济”的推动下，美团外卖、饿了么、达达等即时配送平台相继出现，但在发展中存在政策、经济、技术、人才等方面上的制约。为了更好的研究即时配送平台所存在的问题，以典型的即时配送平台美团外卖作为研究对象。首先通过调查美团外卖发展现状，并对比其他即时平台分析配送模式的优势和不足，其次利用调查问卷的方法寻找存在的问题，然后结合问卷调查的结果，总结即时配送平台的弊端，最后经过分析提出六个关于美团外卖的发展方案。关键词： 即时配送 美团外卖 末端物流广东东软学院本科毕业设计（论文）AbstractIn recent years, with the continuous expansion of the logistics demand and the development of Internet technology, The logistics industry of China towards the development of intelligent logistics, which is about to enter a new time, driven by information technology. The instant distribution mode has realized the integration of end logistics and the Internet, in response to the development of "Internet and efficient logistics". With the high penetration rate of the Internet and the "lazy economy" driven by the Meituan takeaway, Elemeorder, Dada and other instant distribution platforms have emerged, but those are limited in the development of policy, economy, technology, talent and other constraints. In order to consider the problems existing in the instant distribution platform, the typical instant distribution platform is taken as the research object. First of all, through the investigation of the development of the Meituan group takeaway status , and other instant platform analysis of the distribution model advantages...
