销售管理销售管理共八册·第一册长安汽车经销商运营管理标准手册目 录前 言...........................................................................................................1一、销售流程法律规范.........................................................................................21.1 展厅集客...................................................................................................................21.2 客户接待...................................................................................................................81.3 客户需求分析..........................................................................................................171.4 新车展示及介绍.......................................................................................................221.5 试乘试驾.................................................................................................................251.6 报价成交.................................................................................................................301.7 递交新车.................................................................................................................341.8 售后维系.................................................................................................................38二、销售工作推动..............................................................................................402.1 销售顾问一日工作...................................................................................................402.2 销售顾问工作提示...................................................................................................40三、附件............................................................................................................43附件 1：集客流量统计分析表........................................................................................43附件 2：年度新车销售目标预估表.....................................................................
