目 录摘 要........................................................................................................................IAbstract.....................................................................................................................II引 言.......................................................................................................................31《奔跑吧,兄弟》及故事化叙事概述.................................................................41.1《奔跑吧,兄弟》的节目简介......................................................................41.2 故事化内涵及表现.........................................................................................42《奔吧,兄弟》故事化叙事策略.........................................................................62.1 故事化主题选材.............................................................................................62.2 故事化人物设定.............................................................................................82.3 故事化嘉宾人设...........................................................................................103 故事化策略..........................................................................................................123.1 冲突——紧张激烈打造故事张力...............................................................123.2 悬念——跌宕起伏保持入戏状态...............................................................144 真人秀节目故事化启示......................................................................................16 4.1 正确看待真人秀故事化策略.........................................................................16 4.2 故事化情节增加节目代入感.........................................................................18 4.3 真人秀故事化增强个性创新.........................................................................19结 论...............................................................................................................