摘要改革开放以来，我国经济发展速度稳步提升，互联网企业迅速崛起，尤其近年来国内外经济均处于不景气的状态，传统行业增长乏力，互联网行业的快速发展为中国经济带来了新的增长点。我国互联网视频行业整体发展很快，身处其中的互联网公司在经营管理过程中，面临着复杂的经济环境和激烈的企业竞争，想要在竞争中稳步发展，企业需要重视对财务风险的管理。为了防范企业财务风险带来的损失，有必要对其财务风险进行分析，并做好相应的防范。本文以乐视网为例，分析了互联网视频行业整体的特点和近几年行业发展现状，其次通过分析财务状况找出其面临的财务风险问题，最后，本文根据公司的特点，分析出现上述问题的主要原因，并根据问题出现的成因提出应对这些风险的防范措施，以便为企业的未来发展战略提供参考。关键词乐视网；财务风险；问题；建议AbstractSincethereformandopeningup,China’seconomicdevelopmenthasbeensteadilyincreasing,andInternetcompanieshaverisenrapidly,especiallyinrecentyears.Bothdomesticandforeigneconomieshavebeeninastateofsluggishgrowth.Thetraditionalindustrieshaveexperiencedsluggishgrowth.TherapiddevelopmentoftheInternetindustryhasbroughtnewgrowthpointstotheChineseeconomy.TheoveralldevelopmentofChina'sInternetvideoindustryisveryfast.Intheprocessofoperationandmanagement,theInternetcompaniesthatareintheprocessarefacedwithcomplicatedeconomicenvironmentandfiercecompetitionamongenterprises.Theywanttodevelopsteadilyincompetitionandenterprisesneedtopayattentiontothemanagementoffinancialrisks.Inordertopreventthelosscausedbythecompany'sfinancialrisks,itisnecessarytoanalyzeitsfinancialrisksandmakecorrespondingprecautions.ThisarticletakesLeTV.comasanexampletoanalyzetheoverallcharacteristicsoftheInternetvideoindustryandthestatusquoofindustrydevelopmentinrecentyears.Second,itanalyzesthefinancialsituationtofindoutthefinancialrisksitfaces.Finally,basedonthecompany'scharacteristics,thisarticleanalyzestheaboveproblems.Themainreason,andbasedonthecausesoftheemergenceoftheseriskstopreventmeasuresinordertoprovidereferenceforthecompany'sfuturedevelopmentstrategy.KeywordsLeTV;financialrisks;problems;suggestions目录TOC\o"1-3"\h\z\u摘要....................................................................................................................1ABSTRACT...........................................................................................................2第一章绪论..........................................................................................................11.1研究背景及意义..........................................................................................11.1.1研究背景................................................................................................11.1.2研究意义................................................................................................11.2国内外研究现状..........................................................................................21.2.1国外研究现状........................................................................................21.2.2国内研究研究........................................................................................31.3主要研究内容和研究方法..........................................................................31.3.1主要研究内容........................................................................................31.3.2研究方法................................................................................................4第二章财务风...
