100个最流行的管理词汇国内外最先进的管理理念和实战经验词汇目录[隐藏]1营销篇2管理篇3定律篇4综合篇[编辑]营销篇4C营销理论(TheMarketingTheoryof4Cs)4R营销理论(TheMarketingTheoryof4Rs)4P营销理论(TheMarketingTheoryof4Ps)感性营销(SensibilityMarketing)利基营销(NicheMarketing)交叉营销(CrossMarketing)知识营销(KnowledgeMarketing)文化营销(CulturalMarketing)服务营销(ServicesMarketing)体验营销(ExperienceMarketing)定制营销(CustomizationMarketing)色彩营销(ColorMarketing)绿色营销(GreenMarketing)关系营销(RelationshipMarketing)合作营销(TheCoMarketingSolution)伙伴营销(PartnershipMarketing)一对一营销(One-to-OneMarketing)差异化营销(DifferenceMarketing)大市场营销(BigMarketing)个性化营销(PersonalizationMarketing)堡垒式营销(FormalizationMarketing)数据库营销(DatabaseMarketing)服务分销策略(ServicesDistributionStrategy)服务促销策略(ServicesSalesPromotionStrategy)整合营销传播(IntegratedMarketingCommunications,IMC)水坝式经营(DamOperation)战略营销联盟(Strateg