海口市白沙门公园项目总体规划目 录1. 概述........................................................................................................61.1 项目背景..............................................................................................................61.2 规划依据..............................................................................................................71.3 规划原则..............................................................................................................81.4 进展目标..............................................................................................................92. 基地分析..............................................................................................102.1 项目范围............................................................................................................102.2 区位与交通........................................................................................................102.3 基地现状............................................................................................................112.4 气候条件............................................................................................................112.5 总体评价............................................................................................................123. 市场分析与定位..................................................................................133.1 客源市场............................................................................................................133.2 旅游产品供给市场............................................................................................143.3 市场定位............................................................................................................154. 项目总体定位......................................................................................164.1 SWOT 分析......................................................