第1页共66页编号：时间：2021年x月x日书山有路勤为径，学海无涯苦作舟页码：第1页共66页经典管理学工具，方法理论SCP分析模型(Structure-Conduct-PerformanceModel，结构-行为-绩效模型)..........................................................................2安索夫矩阵.....................................................................................................................................................................................4波特五力分析模型简介.................................................................................................................................................................5波特钻石理论模型（MichaelPorterdiamondModel）................................................................................................................8波特竞争战略轮盘模型................................................................................................................................................................10定向政策矩阵(DirectionalPolicyMatrix，指导性政策矩阵，简称DPM或DP矩阵)............................................................10服务金三角(ServiceTriangle).......................................................................................................................................................12DMAIC模型.................................................................................................................................................................................13差距分析（GapAnalysis，又称缺口分析、差异分析）...........................................................................................................15战略地位与行动评价矩阵(SPACE矩阵)....................................................................................................................................16波士顿矩阵(BCGMatrix).............................................................................................................................................................18波士顿经验曲线（BCGExperienceCurve）..............................................................................................................................21内部因素评价矩阵(InternalFactorEvaluationMatrix，IFE矩阵).............................................................................................25外部因素评价矩阵(EFE矩阵).....................................................................................................................................................26内部-外部矩阵(Internal-ExternalMatrix,IE矩阵).......................................................................................................................27大战略矩阵(GrandStrategyMatrix).............................................................................................................................................28变革五因素...................................................................................................................................................................................29波特行业竞争结构分析模型........................................................................................................................................................29多点竞争战略...........................................................................................................................................................
