第1页共66页行安交建有限公司创业计划书行安交通建设有限公司创业计划书作者:山东财经大学行安交建创业团队第1页共66页第2页共66页行安交建有限公司创业计划书目录目录....................................................................................................21执行总结............................................................................................91.1公司概述..........................................................................................91.2产品概述及其核心竞争力的说明...............................................................91.3市场介绍........................................................................................101.4营销策略........................................................................................101.5公司战略........................................................................................111.6公司组织与管理................................................................................121.7生产运作管理...................................................................................131.8投资与财务.....................................................................................132产品与服务........................................................................................152.1研发背景........................................................................................152.2.产品简介........................................................................................152.3产品效益........................................................................................172.4产品服务........................................................................................183公司概述...........................................................................................20第3页共66页第2页共66页行安交建有限公司创业计划书3.1公司简介........................................................................................203.2总体战略........................................................................................203.3发展战略........................................................................................203.4企业文化........................................................................................213.5服务概述........................................................................................224组织管理体系.....................................................................................244.1组织机构........................................................................................244.2部门职责........................................................................................244.3管理模式........................................................................................254.4知识产权管理制度..............................................................................254.5财务管理制度...................................................................................295市场分析...........................................................................................345.1客户分析........................................................................................345.2需求分析........................................................................................345.3竞争分析........................................................................................355.4...