中国轿车产业国际竞争力提升研究ResearchonImprovingtheInternationalCompetitivenessofChina'sCarIndustry内容摘要：目前我国轿车产业的国际竞争能力和发达国家相比较之下还有着很大的差距。本文采取指标分析法的方式，关于我国轿车产业的国际竞争力水平相关方面进行了一定的探究工作，同时，对于促进我国轿车产业国际竞争能力的提升提出了一些具体的发展建议。本课题基于美国迈克尔·波特教授的国际竞争力分析的“钻石模型”理论进行相应的研究工作，探究了对我国轿车行业发展能力产生影响的相关因素，同时给出了一些相对应的发展建议，希望能够有利于促进我国轿车产业国际竞争力的提升。通过比较中国轿车行业的技术性能和创新能力，对中国，美国，日本等世界主要轿车制造商的技术性能和创新能力进行比较分析，寻找中国与其他国家之间的鸿沟，并通过依靠国内市场提高竞争力来增强自主创新，投资，增加出口市场份额，扩大消费需求和优化消费结构，在这样的背景下，必须全面分析中国轿车业的过去、现在和将来，全面总结中国轿车业的影响国际竞争力构建的因素，最终提出了促进中国轿车业发展的四大战略:加大轿车研究投入，把握核心关键技术;打造品牌理念，培养创新意识；根据需求动态化调整市场战略；顺应时代发展，大力研发新能源轿车。关键词：中国轿车产业；钻石模型；国际竞争力；自主创新；新能源轿车1Abstract:Atpresent,thereisstillalargegapbetweentheinternationalcompetitivenessofChinesecarindustryandthatofforeigndevelopedcountries.Basedontheanalysisofseveraldifferentindexes,thispapermakesapreliminaryjudgmentontheinternationalcompetitivenesslevelofChinesecarindustry,andputsforwardcorrespondingmeasuresandsuggestionstoimprovetheinternationalcompetitivenessofChinesecarindustry.BasedonthediamondmodeltheoryofinternationalcompetitivenessanalysisbyMichaelPorter,thispaperstudiesandanalyzesthefactorsthataffecttheinternationalcompetitivenessofChina'scarindustry,andputsforwardsomeguidelinestoimprovetheinternationalcompetitiveness.BycomparingthetechnicalcharacteristicsoftheChinesecarindustryandtheinnovationability,forChina,theUnitedStates,Japan,theworld'smajorcarmanufacturerssuchastechnicalperformanceandinnovationabilityofcomparativeanalysis,tofindthegapbetweenChinaandothercountries,andbyrelyingonthedomesticmarkettostrengthentheindependentinnovation,improvethecompetitivenessofinvestment,increasetheexportmarketshare,expandingconsumerdemandandoptimizethestructureofconsumption,Undersuchbackground,itisnecessarytoanalyzethepast,presentandfutureofChineseautomobileindustrycomprehensively,andsummarizethefactorsthatinfluencetheconstructionofinternationalcompetitivenessofChineseautomobileindustrycomprehensively.Finally,fourstrategiesareputforwardtopromotethedevelopmentofChineseautomobileindustry:increasetheinvestmentinautomobileresearch,graspthecorekeytechnology;Createbrandconcept,cultivateinnovationconsciousness;Adjustmarketstrategydynamicallyaccordingtodemand;ComplywiththedevelopmentofTheTimes,vigorouslydevelopnewenergycars.Keywords:China'sCarIndustry；diamondmodel；internationalcompetitiveness；independentinnovation；newenergycar2目录一、引言...............................................................4二、相关概念及理论基础..................................................4（一）什么是国际竞争力..............................................4（二）迈克尔·波特的钻石模型........................................5三、国内外轿车发展现状.................................................6（一）中国轿车发展现状..............................................6（二）世界轿车发展现状..................
