Unit1AdvertisingPeriod4WordPowerAnalysisoftheteachingmaterial:Thisisthe4thperiodofUnitOne.Inthisperiodwe’lldealwithwordsandexpressionsrelatedtousesuffixandenlargestudents’vocabularybyintroducingwordsconcernedwithsalesandmarketing.Objectives:1.Enlargethestudents’vocabulary.2.Getthestudentstoknowaboutsuffixes;andknowsomethingaboutsalesandmarketing.Teachingimportantpoint:Howtomakethestudentsusethisskillfreelytosolvesomeproblems.Teachingapproaches:Teachingapproachesisthekeystepforclassteaching.Visual-sceneteachingmethod,tasked-basedmethodaswellastheapproachesofdiscussionandsoonwillbeadoptedintheteachingprocessofthislesson.EmphasiswillbeputonSs’abilityofspeaking,expressingandbrainstorming.Languageisbestlearnedthroughactivities.I’llintroducearichvarietyofactivitiesandapproachestomeetdifferentneedsoftheSsandmakefulluseoftheadvantagesofmultimediawhichisvisual,operabletomakemylessonvivid,interestingandeffective.InteractionPatterns:Teachers-class,individuals,pairsSs’abilitytoworkbothindependentlyandtogetherisveryimportanttotheirsuccessinthefuture.ItisthereforeimportantforSstohaveopportunitiestodeveloptheirEnglishskillsandknowledgeindependently,inpairs,ingroupsandasaclass.TeachingAids:multimediaandablackboardProceduresforteaching:Step1RevisionandLead-in1.AskSstofinishtheblank-filling.2.Askthemthequestion---Howarethesenewwordsformed?Step2UsingSuffix1.Givemoreexamplesandmakeacompetitionintheclass.2.AskSs---howtoformadjectivesfromnounsandverbs.3.HaveSsdotheexercise---bestclothingshop.4.Moreinformationaboutsuffix.5.MakeSsdothepuzzle.Step31.Activeshowtoleadinthetopic.2.Usefulexpressions:ProductMarketresearchSalesandmarketingSales/marketingdepartmentConsumersMarketshareSalestarget用心爱心专心116号编辑MarketleaderHighqualitySalesfigures1.HaveSsdoPracticeB.2.Moreexerciseforconsolidation.Step41FinishtheExonPage91.2MakegoodpreparationforGrammarandUsage.用心爱心专心116号编辑