I利欧集团并购上海漫酷的财务风险研究摘要随着中国信息技术的不断发展，一些互联网产品逐渐渗透到中国传统产业中。在新时代，传统企业必须进行转型和现代化，以实现更好的发展。近年来，越来越多的传统企业倾向于与互联网公司联合起来，实现更好的发展，然后走上传统“互联网+”业务的转型发展道路。然而，在收购互联网公司的过程中，传统公司面临着诸如评估，支付和融资等一定的金融风险，这严重影响了公司的未来发展。对于成功的业务转型，两家不同的公司需要在并购前了解并购的财务风险，并全面分析和判断并购的风险。更确切地说。因此本次调查主要分析了刘欧集团有限公司收购上海曼科尔广告有限公司的财务风险，该公司正处于承担现有金融风险的过程中。这有助于通过促进与目标解决方案业务合并和收购相关的财务风险来发展传统业务。关键词：互联网企业,传统企业,财务风险IIStudyOnTheFinancialRiskOftheMergerOfShanghaiMan-kuByLeoGroupAbstractWiththecontinuousdevelopmentofChina'sinformationtechnology,someInternetproductshavegraduallypenetratedintoChina'straditionalindustries.Underthebackgroundofthenewera,traditionalenterprisesneedtransformationandupgradingtodevelopbetter.Inrecentyears,moreandmoretraditionalenterpriseschoosetomergewithInternetenterprisesforbetterdevelopment,andthenembarkonthetransformationanddevelopmentpathof"Internet+"oftraditionalenterprises.However,intheprocessofmergersandacquisitionsofInternetenterprises,somefinancialrisks,suchasvaluationrisks,paymentrisksandfinancingrisks,willoccurtotraditionalenterprises,whichseriouslyaffecttheirfurtherdevelopment.Inordertoensurethesuccessfultransformationofenterprisesintwocompletelydifferentfields,bothpartiesofenterprisesneedtofullyunderstandthemergerandacquisitionbeforemakingthemergerandacquisitionIntermsofthefinancialrisk,theauthorimitatesthefullanalysisoftheriskexistinginthemergerandacquisitiontomakeamorecorrectjudgment.Therefore,inthisstudy,thefinancialrisksintheprocessofLeoGroupCo.,Ltd.'sacquisitionofShanghaimankuadvertisingCo.,ltd.areanalyzedindetail,andtargetedsolutionsareproposedbasedontheexistingfinancialrisks.Withitsenterprisestoavoidthefinancialrisksofmergersandacquisitionsatthesametime,promotethebetterdevelopmentoftraditionalenterprises.Keywords:Internetenterprises，Traditionalenterprises，FinancialriskIII三亚学院毕业论文目录摘要......................................................................IAbstract.................................................................II1绪论.....................................................................11.1选题背景与意义.....................................................11.2文献综述...........................................................21.3研究内容、思路与方法...............................................32相关概念阐述.............................................................42.1并购的概念及类型...................................................42.2并购财务风险的概念及类型...........................................42.3并购财务风险的成因.................................................53利欧集团并购上海漫酷的动因及过程.........................................63.1并购双方基本情况...................................................63.1.1利欧集团公司简介.............................................63.1.2上海漫酷公司简介.............................................63.2利欧集团并购动因...................................................63.3上海漫酷并购动因...................................................73.4并购的过程.....
