中国矿业大学(北京)第五届“创新杯”创业计划大赛创业计划书项目名称∶越珠阁绿色农科股份有限公司团队名称∶越珠阁绿色农科创业团队二○○八年三月保护环境,请回收文本目录目录......................................................i一、公司总述...............................................11.1公司概况.......................................................11.2目的...........................................................21.3行业分析.......................................................31.4机会分析.......................................................51.5公司战略概述...................................................61.6生产运作.......................................................71.7财务与投资.....................................................71.8经济效益,社会效益和文化效益...................................81.9结论...........................................................9二、机会描述................................................92.1杨梅产业的总体现状.............................................92.2销售现状......................................................102.3市场现状......................................................112.4机会描述......................................................12三、产业分析...............................................123.1外部环境分析..................................................123.2宏观环境分析..................................................143.3竞争分析......................................................153.4企业内部环境分析..............................................15四、公司概况...............................................164.1公司性质......................................................164.2部门设置......................................................164.3管理机制......................................................194.4人员配置......................................................20五、公司战略...............................................205.1公司理念......................................................205.2公司简介......................................................215.3战略目标......................................................215.4总体规划......................................................215.5发展战略......................................................22六、生产运作...............................................246.1基本情况......................................................246.2生产运转......................................................25七、投资估算...............................................317.1股本规模和结构................................................317.2建设投资估算..................................................327.3投资收益及风险分析............................................32八、财务预测...............................................338.1运营成本和费用估算............................................348.2损益表........................................................358.3投资财务现金流量表............................................358.4资产负债表....................................................36九、机遇和风险.............................................369.1机遇..........................................................379.2风险..........................................................379.3优势..........................................................389.4劣势.........