120029刘晓珺日本料理创业计划书日本料理创业计划书创业者姓名刘晓珺日期2014-06-09学号1220029通信地址上海建桥学院电子邮件sakura_momokoo@126.com120029刘晓珺日本料理创业计划书目录第一部分执行总结·····························································11.1项目背景·····························································11.2市场概述·····························································11.3策略管理·····························································11.4投资与财务···························································1第二部分市场分析·····························································12.1行业分析及发展前景···················································12.2消费人群定位·························································22.3竞争分析·····························································22.4行业SWOT分析························································2第三部分项目发展战略························································23.1选择地点·····························································23.2装修配置·····························································43.3员工培训·····························································53.4营销战略·····························································5第四部分项目风险与规避·······················································6120029刘晓珺日本料理创业计划书4.1外部风险·····························································64.2内部管理风险·························································64.3市场风险·····························································74.4应对措施·····························································7第五部分投资者的退出·························································8120029刘晓珺日本料理创业计划书1第一部分执行总结1.1项目背景料理是一种文化，中国人很接受这种气氛和这种饮食，中国可谓是餐饮王国，人口多，自然餐饮是少不了的。特色餐饮自然更受欢迎和青睐，人们都喜欢尝试新鲜“食”物。日料在最近几年在国内也开始越来越流行，寿司、北极贝一类食品也随着日料店的经营走进千家万户。1.2市场概述餐饮业作为我国第三...
