内容摘要乡村旅游是体验式旅游的一种,目前中国的乡村游正处在兴盛阶段,以向高端的民宿发展平潭北港村有着特殊的环境,在与大自然的较量中,当地人用自己的聪明才智,创造了多彩的“石头城堡”,与自然景观交相辉应,是独一无二的旅游资源。本文着重介绍了北港乡村旅游开发的历史、现状和远景规划,论述了目前取得的成果,由此引出对北港旅游开发的分析,说明了理念是乡村旅游引爆点,文化、主题是支撑,还要规划好,用全域旅游来发展,更要注重体验项目的开发,最大程度丰富旅游产品。关键词:乡村旅游体验文创北港石厝Abstractruraltourismisakindofexperientialtourism.PingtanBeiKongVillagehasaspecialenvironment.Inthecontestwithnature,thelocalpeoplehavecreatedcolorful"stonecastles"withtheirownwisdomandwisdom,andareuniquetouristresources.Thispapermainlyintroducesthehistory,presentsituationandlong-termplanofthedevelopmentofruraltourisminBeigang,discussestheachievementsmadeatpresent,andthenleadstotheanalysisofthedevelopmentoftourisminBeigang,andexplainsthattheconceptisthetippingpointofruraltourism,theculture,andthethemeissupport.Andplanning,usingglobaltravel.Todevelop,weshouldpaymoreattentiontothedevelopmentofexperienceprojects,tothegreatestextentrichtourismproducts.Keywords:ruraltourism,experience,WenChuang,BeiKong,Shizuo目录内容摘要...............................................................................................................................................IAbstract................................................................................................................................................II鸣谢....................................................................................................................................................III引言......................................................................................................................................................1一、体验式乡村旅游概述..................................................................................................................1(一)体验旅游与乡村旅游.......................................................................................................1(二)乡村旅游的发展...............................................................................................................1二、北港文创村的乡村旅游现状......................................................................................................2(一)北港村简介.......................................................................................................................2(二)北港村旅游发展的由来...................................................................................................2(三)北港村乡村旅游核心.......................................................................................................2(四)北港村乡村旅游开发模式...............................................................................................3(五)北港村旅游成绩和规划...................................................................................................3三、北港文创村的乡村旅游开发存在的问题..................................................................................4(一)产品同质化严重...............................................................................................................4(二)开发模式以点式开发为主,缺乏产业化整合....................................................