中国现代会展业的功能研究分析 工商管理专业VIP免费

中国现代会展业的功能研究摘要经济发展新时期，现代会展业凭借其扩散功能、创新功能、协调功能和集聚功能等功能成为当代经济进步的新引擎。会展业的集聚在推动当地进经济发展、提升城市品牌形象等方面都有着不可取代的作用，且随着会展业的不断发展，其也朝着生态化、信息化、规范化、市场化等方向发展，充分展现着其旺盛的生命力与充足的发展潜力。关键词：现代会展业；功能；发趋势AbstractIntheneweraofeconomicdevelopment,themodernexhibitionindustryhasbecomeanewengineofcontemporaryeconomicprogresswithitsfunctionsofdiffusion,innovation,coordinationandagglomeration.Thegatheringofconventionandexhibitionindustryhasanirreplaceableroleinpromotinglocaleconomicdevelopmentandenhancingthebrandimageofthecity.Withthecontinuousdevelopmentoftheexhibitionindustry,itisalsodevelopinginthedirectionofecologicalization,informationization,standardizationandmarketization.Itfullydemonstratesitsvitalityandsufficientdevelopmentpotential.Keywords:modernexhibitionindustry;function;trend目录摘要................................................................................................................................1Abstract..........................................................................................................................1一、绪论........................................................................................................................1（一）研究背景及意义.........................................................................................1（二）我国现代会展业的涵义.............................................................................1（三）研究内容及方法.........................................................................................1二、国内外研究现状....................................................................................................2（一）国外研究现状.............................................................................................2（二）国内研究现状.............................................................................................2（三）研究述评.....................................................................................................3三、城市发展视角下现代会展业的功能....................................................................3（一）产业联动功能.............................................................................................31.现代会展业与产业关联效应概述...............................................................32.产业联动功能实证分析...............................................................................4（二）经济辐射功能.............................................................................................51.我国现代会展业的集聚功能.......................................................................52.我国现代会展业的扩散功能.......................................................................63.我国现代会展业的协调功能.......................................................................64.我国现代会展业的创新功能.......................................................................7（三）提升竞争力的功能.....................................................................................71.提升影响力...................................................................................................72.提升城市软实力.........................................................