苏州山姆会员店的仓储运营管理研究摘要被称作“第三利润源”的仓储在各种企业的运营管理中占据主导地位，随着仓储成本的提高，会影响企业的利润，最终导致企业经济效益的低下。因此，采取各种不同的方法，合理地组织仓储，减少装卸搬运流程，提高作业的效率，最大程度上发挥仓储设施的作用，保质保量地加强仓储管理，才能降低仓储的成本，这同时也是物流成本管理的重要手段。把销售商品与储存商品这两者相结合，苏州山姆会员店形成了一种独特的零售形式。商场内的布置比较简单自然，为降低销售成本，几乎没有豪华装饰。山姆会员商店是一种专门服务于会员的仓储式购物俱乐部，品质更高端，价格更优惠，购物体验更加愉悦。本文主要采用了SWOT分析法，主要研究苏州山姆会员商店的仓储管理运营模式，对这种新型商业模式的广泛应用的可行性和在中国的发展前景进行深入的分析。从供应链管理的理论出发，结合供应商管理库存模式（VMI）,提出对山姆会员商店的仓储管理优化策略。最后概况总结山姆的仓储管理问题，并研究其未来的发展方向。【关键词】苏州山姆会员店；仓储式超市；SWOT分析；成本控制；供应链管理ThestudyofwarehousingoperationmanagementofSam’sclubAbstractAsoneof"thethirdprofitssource"ofstoragehasanimportantroleinenterpriseoperationmanagement.Therisingofwarehousingcostwillinevitablyreducetheprofits,resultinginlossofenterpriseeconomicbenefits.Therefore,takingmanyeffectivemethods,reasonablyarrangingstorage,reducinghandling,improvingworkefficiency,maximizingtheuseofstoragefacilitiestostrengthenthewarehousemanagement,withgoodqualityisthenecessarywaytoreducethecostofwarehousing,whichisalsotheimportantmethodoflogisticscostmanagement.SuzhousalesandSam'sclubisacollectionofgoodsstoredinaformofretailspace,insidethelittleluxurydecoration,itfeaturessimplenature.Sam’sclubisspecializedintheserviceofthewarehouseshoppingclub,itslocationisbetterquality,morefavorable,bettershoppingexperience.ThispaperusestheSWOTanalyticmethodtoresearchtheSam’sclubwarehousemanagementoperationmode,exploringitsdevelopmentprospectinChinaandthefeasibilityofthewidelyused.Startingfromthetheoryofsupplychainmanagement,combinedwithVMImode(VMI),isproposedforSam'sclubstorewarehousemanagementoptimizationstrategy.FinallysummarizesproblemsofSam'swarehousemanagement,andstudyitsdevelopmentdirectioninthefuture.[Keywords]SuzhouSam’sclub;SWOTanalyticmethod;Costcontrol;Supplychainmanagement目录一、绪论.........................................................................................................................................................1（一）研究背景、目的与意义.................................................................................................................1（二）国内外研究综述.............................................................................................................................1二、苏州山姆会员店基本概况.....................................................................................................................2（一）苏州山姆会员店简介.....................................................................................................................2（二）山姆店会员店仓储运营.................................................................................................................3三、山姆会员店的仓储管理SWOT分析.......................................................................................................4（一）优势分析...........................................................................................................
