I90后女大学生非理性消费行为的调查分析内容摘要这篇文章就是通过互联网发放问卷调查表,来了解女大学生的消费行为,以及从不同角度分析这种非理性消费行为,最终得出的结论和解决方法。大数据的时代,在这篇文章里笔者结合了不同的数据和新闻消息来论证“90后女大学生非理性消费行为”带来的危害和后果,通过这一次的调查来看看,在经过其他作者写的关于大学生非理性消费行为的文章下,有没有改善和解决这一严峻的问题。现在的人们对于理财的观念日益重视,但像90后的女大学生,饭来张口衣来伸手,她们很少会知道赚钱有多么的难,所以花起父母的钱来是一点都不心疼。这样的生活方式造就了她们对于理性消费这一个事情的观念薄弱。当今社会,人们生活水平越来越高,自然而然的消费水平也越来越高。这种消费的方式行为下,到底有多少是理性的又有多少是非理性的行为。现在正是网络发展时代,很多东西根本都不用走出家门,随手一拿手机,电脑就可以去购物,去消费。每一年的双十一消费报告一出来,大多数都是女性在消费购物,女性本来就是一个不理智消费的群体。在这种非理性消费的状况下会出现什么样的问题,最近可以从各大新闻看到“女大学生裸贷”“女大学生去做援交小姐”“某90后女大学生因还不起购物消费欠下的债自杀身亡”,这个问题真的日益严重,我们要减少这个问题情况的出现当然是要直面去面对这个问题的根本,为什么女生会非理性消费,消费在了什么地方,是否是必需品,为什么会控制不住去消费等等......这类问题必须要解决,否则90后女大学生会陷入一个消费的死循环。关键词:90后女大学生;非理性消费行为;调查报告IIAnInvestigationAndAnalysisOfTheIrrationalConsumptionBehaviorOfThePost-90sFemaleCollegeStudentsAbstractThisarticleisthroughtheInternetquestionnaire,tounderstandtheconsumptionbehavioroffemalecollegestudents,andfromdifferentanglestoanalyzethisirrationalconsumptionbehavior,thefinalconclusionandsolution.Intheeraofbigdata,inthisarticle,Iauthorcombinedifferentdataandnewstodemonstratetheharmandconsequencesof"post-90sfemalecollegestudents'irrationalconsumptionbehavior".Iwanttoseethroughthissurveywhetherthisseriousproblemcanbeimprovedandsolvedunderthearticlesaboutcollegestudents'irrationalconsumptionbehaviorwrittenbymanypredecessors.Nowadays,peoplepaymoreandmoreattentiontotheconceptoffinancialmanagement,butlikethepost-90sfemalecollegestudents,theyseldomknowhowdifficultitistomakemoney,sotheydon'tcareaboutspendingtheirparents'money.Suchawayoflifemakesthemweakintheconceptofrationalconsumption.Intoday'ssociety,people'slivingstandardishigherandhigher,andthenaturalconsumptionlevelisalsohigherandhigher.Inthiswayofconsumption,howmuchisrationalandhowmuchisirrational.Nowistheeraofnetworkdevelopment.Manythingsdon'tneedtogooutofthehouseatall.Withamobilephone,computerscangoshoppingandconsume.Everyyear,assoonasthe"doubleeleven"consumptionreportcomesout,mostofthemarewomenshopping,andwomenareanirrationalgroupofconsumers.Whatkindofproblemswillappearinthissituationofirrationalconsumption?Recently,wecanseefromthemajornewsthat"femalecollegestudentsnakedloan","femalecollegestudentstobeamissofaid"and"apost-90sfemalecollegestudentdiedofsuicidebecauseshecan'taffordthedebtowedbyshoppingconsumption".Thisproblemisreallybecomingmoreandmoreserious.Ofcourse,weshouldfacethisproblemdirectlyifwewanttoreducethisproblemTherootoftheproblemiswhygirlsconsumeirrationally,wheretheyconsume,whethertheyarenecessities,whytheycan'tcontroltheirconsumptionandsoon...Thiskindofproblemmustbesolved,otherwise,thepost-90sfemalecollegestudentswillfallintoadeadcycleofconsumption.IIIKeywords:Post-90sFemaleCollegeStudents;Irrationa...