100个最流行的管理词汇VIP免费

1 0 0 个最流行的管理词汇 国内外最先进的管理理念和实战经验词汇 目录 [隐藏]  1 营销篇  2 管理篇  3 定律篇  4 综合篇 [编辑] 营销篇  4C 营销理论 (The Marketing Theory of 4Cs)  4R 营销理论 (The Marketing Theory of 4Rs)  4P 营销理论 (The Marketing Theory of 4Ps)  感性营销 (Sensibility Marketing)  利基营销 (Niche Marketing)  交叉营销 (Cross Marketing)  知识营销 (Knowledge Marketing)  文化营销 (Cultural Marketing)  服务营销 (Services Marketing)  体验营销 (Experience Marketing)  定制营销 (Customization Marketing)  色彩营销 (Color Marketing)  绿色营销 (Green Marketing)  关系营销 (Relationship Marketing)  合作营销 (The Co Marketing Solution)  伙伴营销 (Partnership Marketing)  一对一营销 (One-to-One Marketing)  差异化营销 (Difference Marketing)  大市场营销 (Big Marketing)  个性化营销 (Personalization Marketing)  堡垒式营销 (Formalization Marketing)  数据库营销 (Data base Marketing)  服务分销策略 (Services Distribution Strategy)  服务促销策略 (Services Sales Promotion Strategy)  整合营销传播 (Integrated Marketing Communications, IMC)  水坝式经营 (Dam Operation)  战略营销联盟 (Strategic Marketing Union)  网络数据库营销 (Internet Data base Marketing)  “整时营销” 与“晚盈利” (Profit by Timing Marketing and Lag Profit Marketing) [编辑] 管理篇  目标管理 (Management by Objectives, MBO)，现在这个缩写也常用于代称“管理层收购”(Management Buy Out)  标杆瞄准 (Benchmarking)  开明管理 (Open Management)  宽容管理 (Allowance Management)  危机管理 (Crisis Management)  标杆管理 (Benchmarking Management)  人格管理 (Character Management)  品牌管理 (Brand Management)  变革管理 (Change Management)  沟通管理 (Communication Management)  走动管理 (Management by Walking Around，MBWA)  价值管理...