新视野三版 读写 B2 U5 Text A Spend or save — The student's dilemma 1 Do you feel as confused and manipulated as I do with this question, environment seem to defy common sense and contradict each other. The government tel s us to spend or we'l never get out of the recession. At the same time, they tel us that unless we save more, our country is in grave danger.Banks offer higher interest rates so we increase savings. Then the same banks send us credit card offers so we can spend more. 2 Here's another familiar example: If we don't pay our credit card bil on time, we get demanding, nasty emails from the credit card company saying something like: failure to pay is unacceptable. Pay immediately or you'l a charming tone tel ing us how valuable a customer we are and encouraging us to resume spending. Which depiction is correct: a failing consumer in trouble or a valued customer? The gap between these two messages is enormous. 3 The paradox is that every day we get two sets of messages at odds with now. You need The other we could cal an message, which urges us, us from 新 视 野 大 学 英 语 读 写 教 程 (第 三 版 )第 二 册 课 文 语 法 讲 解 -Unit5--第 1页新 视 野 大 学 英 语 读 写 教 程 (第 三 版 )第 二 册 课 文 语 法 讲 解 -Unit5--第 1页many sources: from school, from parents, even from political figures referring to postpone desires are core American values that have made our country great. *4 But the opposite message, advertising's permissive message, is inescapable. Though sometimes disguised, the messages are everywhere we look: on TV, in movies on printed media and road signs, in stores, and on buses, trains and subways.Advertisements invade our daily lives....