目录一、研究背景........................................................41.1 亚马逊......................................................41.2 Balenciaga..................................................5二、开店流程........................................................62.1 亚马逊开店流程图.............................................62.2 亚马逊开店具体环节...........................................62.2.1 准备资料...............................................62.2.2 选择北美站点进行注册流程...............................72.2.3 注意事项说明..........................................13三、SWTO 分析......................................................143.1 优势分析....................................................143.1.1 开始资金投少..........................................143.1.2 资金周转速率快........................................143.1.3 经验积累速度快........................................143.2 劣势分析....................................................143.2.1 顾客等待时间长........................................143.2.2 存货不足..............................................153.3 威胁分析....................................................153.3.1 其他店铺的竞争........................................153．3.2 质量、售后等威胁.....................................153.4 机会分析....................................................153．4.1 市场.................................................153.4.2 客源..................................................15四、店铺粉底液销售具细.............................................164.1 店铺信息...................................................164.2 店铺首页...................................................174.3 店铺主打针织袜..............................................174.3.1 Balenciaga 针织袜的优势...............................174.3.2 Balenciaga 针织袜图片.................................184.3.3 宝贝详情..............................................204.3.4 货品来源........................
