Chapter 12 Behavioral Finance and Technical Analysis 260 Multiple Choice Questions1
Conventional theories presume that investors ____________ and behavioral finance presumes that they ____________
A) are irrational; are irrational B) are rational; may not be rational C) are rational; are rational D) may not be rational; may not be rational E) may not be rational; are rational Answer: B Difficulty: Easy 2
The premise of behavioral finance is that A) conventional financial theory ignores how real people make decisions and that people make a difference
B) conventional financial theory considers how emotional people make decisions but the market is driven by rational utility maximizing investors
C) conventional financial theory should ignore how the average person makes decisions because