.word教育资料项目计划书HumanResourcesEntrepreneurshipProjectPlan短视频及电商运营.目录第二章项目介绍........................................................................................................................3一、项目背景.....................................................................................................................3二、项目简介.....................................................................................................................3三、公司介绍.....................................................................................................................41.公司介绍................................................................................................................42.团队介绍................................................................................................................43.组织机构................................................................................................................4第三章项目服务介绍..................................................................................................................5一、服务介绍.....................................................................................................................51.短视频代运营..........................................................................................................52.短视频创作.............................................................................................................53.短视频电商.............................................................................................................64.区域化短视频营销...................................................................................................7三、项目优势.....................................................................................................................81.内容垂直化、精准化................................................................................................82.主体专业化.............................................................................................................83.资源整合化.............................................................................................................9五、盈利模式.....................................................................................................................9第三章市场与竞争.....................................................................................................................9一、短视频当前最火爆.......................................................................................................9二、市场规模不断扩大.....................................................................................................10三、行业竞争者...............................................................................................................10第四章营销推广策略................................................................................................................11一、市场推广策略.............................................................................................................111.代运营客户拓展....................................................................................................112.创造高品质作品......................................................................................
