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What is important when…? Setting up a company website. Possible benefit Promotion When setting up a company website, it’s important to consider how the website might benefit the company , since a clear idea of this can make the website work efficiently. Among many benefit ,a website can be an important way to compete for customers ,including potential customers from overseas, to become more involved an proactive in gaining web competitive edge . also it can act as another sales tool available to the salespeople and save cost if you use it as a distribution channel and distribute material to customer s to potential customers . it can assist a company’s current customer base in helping to answer product or service questions. Once a website is setting up ,you have to promote it to ensure that your customers and prospects will know about your website. You can promote your site address online through e-mail marketing ,online referral system by which you are linked with other sites with similar audiences, online press release , ect. Old-fashioned offline marketing methods also apply. Make sure your URL(website address) appeal on all your marketing and other print, such as advertisements, stationery, press releases, and brochures and leaflet. Designing is also important . it should be done in line with the company’s mission or vision and put its best image on the website. What is important when…? Designing a company website Contents Homepage In designing a company website ,content are very important. They should be rich and relevant so visitors will want to return again and again to see what’s new , important ,and beneficial to them. Information like company profile , the achievements and ...