一、公司概况Brief Introduction 苏宁电器1990 年创立于江苏南京,是中国3C(家电、电脑、通讯)家电连锁零售企业的领先者.截至2009 年,苏宁电器连锁网络覆盖中国大陆30 个省,300 多个城市、香港和日本地区,拥有近1500 家连锁店,80 多个物流配送中心、3000 家售后网点,经营面积500 万平米,员工15 万多人,年销售规模1200 亿元。品牌价值508.31 亿元,蝉联中国商业连锁第一品牌。名列中国上规模民企前三,中国企业500 强第54 位,入选《福布斯》亚洲企业50 强、《福布斯》全球2000 大企业中国零售企业第一。 Founded in 1990, Suning Appliance is the leading company in the industry of 3C(consumer appliance, computer and communication products) home appliance retail chain in China. Up to 2009, Suning has built up a chain network nearly 1,500 stores, covering more than 300 cities in 30 provinces and municipalities all over China’s mainland, Hong Kong and also Japan, with over 150 thousand employees and annual sales volume of above 120 billion RMB. Boasting its brand value of 50.831 billion RMB, Suning retains ahead of the Chinese commercial chain industry, and ranks the Top 3 domestic private companies and No.54 among the Top 500 Chinese companies, further to be elected into the Forbes Top 50 Asian Enterprises and No.1 Chinese retail company among Forbes Global Top 2000 Enterprises. 2004 年7 月,苏宁电器(002024)在深圳证券交易所上市。凭借优良的业绩,苏宁电器得到了投资市场的高度认可,是全球家电连锁零售业市场价值最高的企业之一。 Suning Appliance (002024) was listed on Shenzhen Stock Exchange in July, 2004. Relying on its excellent performance, Suning Appliance has been comprehensively recognized in the investment market thus becoming one of the home appliance retail companies with the highest market value in the world. 二、连锁发展Chain Development 围绕市场需求,按照专业化、标准化的原则,苏宁电器将电器连锁店面划分...