中小学课外培训机构服务质量研究分析 广东东软学院本科生毕业设计（论文）内容摘要在当前依然以应试教育为主调的教育背景下，各种各样五花八门的教育培训机构应运而生，文课外辅导班一直深受家长和同学们的青睐以及追捧各种各样，五花八门的课外辅导班，教育培训机构如雨后春笋般出现在各个城市的每一个角落，自然而然，中小学生成为了这些辅导机构的重要客户，那么教育辅导机构要怎样才能吸引学生进来呢？并且留住学生让家长继续进行续费呢，这个问题上，本文将在文献回顾的基础上，结合作者在教育培训机构的工作经历以及对学生意见的收集。对教培市场的分析，通过问卷调查并且整理分析数据，问卷问题将通过服务质量五个性质可靠性,反应性,保证性,移情性和有形性进行设问，并提出合理化建议。关键词：中小学教育培训机构；服务质量；数据分析；合理建议Abstract Still gives priority to tone with exam-oriented education in current education background, all sorts of multifarious education training institutions arises at the historic moment, extracurricular classes have been favored by parents and students as well as the popular variety, a variety of extracurricular remedial class, education and training institutions sprang up in every corner of the cities, naturally, generation of primary and secondary schools in order to an important client of the advisory organizations, so education counselling organization need to do to attract students to come in? On the issue of retaining,author depend on his experience,student opinions.Through the analysis of the education and training market through the questionnaire survey and analysis of data, the questionnaire questions will be asked through the service quality of the five properties and put forward advices.Key word:Primary and secondary education training institutions; Service quality; Data analysis; Reasonable SuggestionsPAGE \* MERGEFORMATIII广东东软学院本科生毕业设计（论文）目 录内容摘要.....................................................
