网络时代营销模式摘要:随着我国互联网时代的发展,人们的生活和工作发生了巨大的变化。在互联网时代的背景下,中国各企业和公司的销售模式也发生了变化。随着经济全球化的发展,世界经济进入了网络时代。随着计算机技术的逐步成熟和发展,互联网平台在相对较短的时间内发生了巨大的变化。其中,社交网站的出现和发展与互联网时代最为密切相关,已成为最重要的社交方式之一。社交网站与人们的生活息息相关,在交友、聊天和购物方面提供了极大的便利。在此背景下,网上购物作为一种新型的网站交易模式,在市场上占有率不断上升,比传统的实体店购物更为便捷,逐渐呈现出操作简单、交付快捷、售后服务全面等优点。本文从社会网络时代的背景、特点和优势出发,着重分析了营销模式,为营销应用奠定了基础。关键词:社交网络;市场营销;营销模式;互联网Marketing Model in the Internet AgeAbstract:With the development of the Internet age in China, great changes have taken place in people's life and work. Under the background of the Internet age, the sales patterns of various enterprises and companies in China have also changed. With the development of economic globalization, the world economy has entered the era of network. With the gradual maturity and development of computer technology, the Internet platform has undergone tremendous changes in a relatively short period of time. Among them, the emergence and growth of social networking sites are most closely related to the Internet age, and have become one of the most important social ways. Social networking sites are closely related to people's lives and provide great convenience in making friends, chatting and shopping. In this context, as a new type of website trading mode, online shopping has a growing share in the market, which is more convenient than the traditional physical shop shopping, and gradually presents the advantages of simple operation, fast delivery, comprehensive after-sales and so on. Start...