I如何确定合理的投资规模——以恒大地产集团有限公司为例摘 要合理的投资规模必须与经济发展相适应,适合金融市场的发展。本文就如何提出合理的投资规模阐述了有关投资规模的相关问题,以恒大地产集团为例子,以投资理论为基础,通过理论与实践结合的方法,明确企业投资规模的概念和投资规模的理论基础,探讨影响企业规模的因素并根据企业确定投资规模的原则来确定合理的投资规模。得到的结论经过投资成本在企业所承受能力范围之内、投资风险在也接受之内,还有投资收益现实的同时,我们所确定的投资规模适合该投资目标这个投资规模则为合理。关键词:合理的投资规模;投资收益;投资风险;投资环境IIIIIHow to determine a reasonable investment scale——To Evergrande real estate group limitedAbstractReasonable investment scale must be in line with the economic development, suitable for the development of the financial market.This paper is how to put forward the reasonable investment scale expounds relevant problems about the investment scale, with Evergrande real estate group as an example, based on the investment theory, through the method of combining theory and practice, a clear definition of the concept of enterprise investment scale and the theoretical basis of investment scale, to explore the influencing factors of enterprise scale also determine the investment scale of the enterprise principle to determine the reasonable scale of investment.The conclusion is that after the investment cost is within the range of the enterprise's bearing capacity, the investment risk is acceptable and the investment return is realistic, then the investment scale determined by us is suitable for the investment target.Then the investment scale is reasonable.Key words: A reasonable scale of investment;Investment income;Investment risk;The investment environment目 录摘 要....................................................IAbstract......................................