本科论文摘 要随着经济的不断发展，人们对住房的需求也不断提高，越来越多的人看中房地产行业的高利润，纷纷涌入这个行业，使其迅速发展，逐渐成为我国国民经济的支柱产业。但随着房地产行业的日益壮大，逐渐出现了炒房行为，破坏了房地产市场的秩序。为了使房地产行业回归正轨，国家实施了宏观调控政策，在政策的影响下，房地产行业的竞争异常激烈。滨江房地产公司要想提高在房地产市场的竞争力，就要从房地产项目的立项阶段、设计阶段、施工阶段来降低成本。本文介绍了研究背景、国内外研究现状；阐述了房地产成本和成本控制的相关理论；从立项阶段、设计阶段、施工阶段分析了滨江房地产公司在降低成本中存在的问题，阐述了滨江房地产公司降低成本中存在问题的原因，指出在降低成本意识、房地产开发流程、制度等方面存在的缺陷；针对滨江房地产公司在降低成本中存在的问题及原因，提出加强全体员工降低成本的意识，规范房地产开发流程，完善制度的方法。关键词：房地产；成本降低；公司竞争力本科论文AbstractWith the continuous development of the economy, people's demand for housing is also increasing. More and more people are looking at the high profits of the real estate industry, which has poured in, causing the rapid development of the real estate industry and gradually becoming the pillar industry of China's national economy. However, as the real estate industry has grown stronger, real estate speculation has gradually emerged, disrupting the order of the real estate market. In order to get the real estate industry back on track, the state has implemented macro-control policies. Under the influence of the policy, the competition in the real estate industry is extremely fierce. If BinJiang Real Estate Company wants to improve its competitiveness in the real estate market, it is necessary to reduce costs from the establishment stage, design stage and construction stage of real estate projects.This article introduces the research background and the current research situation at home...
