广东东软学院本科毕业设计（论文） 高校快递物流最后一公里现状和对策研究 —— 以广东东软学院为例 Research on T he S tatus Q uo a nd Countermeasures of T he L ast K ilometer of E xpress L ogistics in Colleges a nd Universities— T ake Guangdong Neusoft University as a n E xample 广东东软学院本科毕业设计（论文）内容摘要□□随着“大数据”、“互联网+”的提出，物流快递和电子商务快速发展。同时校园网购使高校快递量激增，使得高校物流快递“最后一公里”存在部分问题，而这些问题将成为制约高校快递业发展的瓶颈。本文以广东东软学院为例，采用调查问卷、访谈等方法调研和分析目前广东东软学院物流快递“最后一公里”的现状，总结出存在的问题，并根据存在的问题提出相应的对策和优化方案。□□关键词： 快递物流 最后一公里 对策广东东软学院本科毕业设计（论文）AbstractWith the introduction of "big data" and "Internet plus", logistics express and e-commerce have developed rapidly. At the same time, campus online shopping makes the quantity of College express surge, and there are some problems in the "last kilometer" of college logistics express, which will become the bottleneck of the development of College express industry.This paper takes Guangdong Neusoft University as an example, uses the methods of questionnaire and interview to investigate and analyze the current situation of "the last kilometer" of logistics express delivery in Colleges and universities, summarizes the existing problems, and puts forward corresponding countermeasures and optimization schemes according to the existing problems.Key words: express logistics; last kilometer;countermeasures广东东软学院本科毕业设计（论文）目 录1 引言............................................................................................................12 高校物流快递最后一公里的特点............................................................22.1 校园快递的差异性.................................
