西安地区索尼蓝牙 U 盘产品上市推广策划书目录引言······················································2第一节、产品简介一、产品名称·························································3二、产品特点·························································3三、产品简介·························································3第二节、市场分析一、市场背景·························································4二、市场现状调查·····················································4三、竞争态势·························································4第三节、市场前景分析一、产品定位·························································4二、产品 SWOT 分析···················································5三、消费群体分析·····················································5第四节、新产品推广一、主要目标客户定位·················································8二、营销沟通渠道选择·················································8三、广告口号·························································8四、上市时间·························································8五、新产品上市进度规划···············································8六、广告开始投放时间····...
