营运能力分析 ——以北京三快科技有限公司为例摘 要互联网快速发展,企业想在市场中有响亮的知名度，就要在互联网领域上获取更好的资源，占据更大的份额，其就衍生了团购网站，是在自身的基础上提升企业的营运效率，优化企业的发展和管理方式。团购网站是一个将消费者与企业或商家紧密联系起来，并以网站为平台，是电子商务特性显著的一种商业模式。北京三快科技有限公司为其代表之一。本论文以理论分析和案例相结合，选取北京三快科技有限公司作为研究对象，首先对研究相关理论加以解释和概述，其次介绍北京三快科技有限公司的基本情况，选择研究北京三快科技有限公司 2015-2019 年财务报告的数据，使用营运能力指标对其相关数据加以分析、研究企业资金的周转状况，发现公司资本管理中存在的问题，分析公司的运营情况，提出了改善的建议和实施的策略,使其从根本上实现了企业的价值观和价值的最大化。关键词:营运能力；流动资产周转率、存货周转率、应收账款周转率、固定资产周转率abstractThe rapid development of the Internet, enterprises want to have a loud reputation in the market, it is necessary to obtain better resources in the field of the Internet, occupy a larger share, it derived from the group purchase website, is on its own basis to enhance the operational efficiency of enterprises, optimize the development and management of enterprises. Group purchase website is a business model that connects consumers closely with enterprises or businesses, and takes the website as the platform, which is a business model with remarkable characteristics of electronic commerce. Beijing San Kuai Technology Co., Ltd. is one of its representatives. Based on theoretical analysis and case studies, this paper selects Beijing Sanfast Technology Co., Ltd. as the research object, first explains and summarizes the relevant theories, then introduces the basic situation of Beijing Sanfast Technology Co., Ltd., chooses to study the data of Beijing Sanfast Technology Co., Ltd.'s financial report from 2...
