How To Automate Smart Decision Making with BI & AnalyticsMark Smith – CEO & EVP Research©2006, Ventana Research, Inc.Agenda What is "decision management technology" What kinds of decisions should not be automated? What are rule-based systems and why are they advantageous? What's are main the differences between BI, Analytics and Decision Management? How are the above practices/technologies measured?2©2006, Ventana Research, Inc.Excessive Focus on Understanding:Rear View, Historical Perspective3©2006, Ventana Research, Inc.Performance Management Provides Emphasis on Improvement and Automation of DecisionsA methodology that examines the people, process, information and technology and a process that aligns business and technology to improve results. Performance Management ProcessUnderstand – Comprehend the status of people, organization and business processes.Optimize – Plan for future actions and decisions that can achieve the objectives and goals.Align – Communicate and provide guidance, objectives, goals and incentives.Ventana Research PerformanceCycle™Performance Management4©2006, Ventana Research, Inc.Decision Management Improve business decisions through design, deployment and refinement of operational decision making procedures Decision Management helps enterprise make better, more consistent business decisions– Maximize revenue, minimize costs, streamline business processes– Via Web, OLTP, call center, and batch applications– Agile evolution of decision making to meet new business challenges Give data analysts, business policy makers, corporate portfolio managers, and it implementers tools to understand and use each others informationUse analysis of the past to modify decision strategies in the present to c...