广告专业英语英翻中AAAAAAmericaAssociationofAdvertisingadvocacyadvertising倡导型广告AccountExecutive客户主管Accountplanning客户策划AccountServices客户部AdvertisingDepartment企业广告部agency广告代理商ArtDirector美术指导AssistantPartner董事助理Apriori先验估汁(演绎法)Aposteriori实测值(归纳法)analysis分析archetype标准受众，原型availability空余时段audienceduplication重复受众AA（AccountAssistant）客户助理ActionPlan行动方案AD（AccountDirector）客户总监AddValue附加价值Advertorial付费软文AM（AccountManager）客户经理AnalysisTools分析工具Announcement公告AnnualReport年报AP(Asia-Pacific)亚太区ARList任务清单ATL(AbovetheLine)线上活动Attachment附件AudienceAwareness公众认知度Awareness认知adplanning广告策划appeal诉求Bbid[bid]广告竞标business-to-business（B2B）advertisingbrandimage品牌印象Brainstorming头脑风暴法Billboard广告路牌Blowincard报刊广告插页Bulldogedition报纸的早发版bestfaceforward展现最佳面貌brandmanager品牌经理buriedposition被淹没的广告位Backgroundmaterial背景材料Benchmark测试基准BI(BehaviorIdentity)企业行为识别系统Bidding竞标Bio个人简历（VivaResume）Boilerplate公司简介（附在新闻稿后面的关于该公司的简短介绍）BrandLoyalty品牌忠诚度BrandManagement品牌管理BrandPlanning/Designing品牌策划/设计BrandPositioningSurvey品牌定位调查BrandPromotion品牌推广BrandingStrategy品牌战略BriefingKit资料包Briefing情况介绍BTL(BelowtheLine)线下活动BU（BusinessUnit）业务部门Bundle附赠品BusinessModel商业计划BusinessPhilosophy经营哲学BusinessStrategy经营战略boildownto归结为branddevelopmentindex品牌成长指数back-to-back广告连播Ccapitalism资本本主义，资本运营commercialadvertising商业广告communicationprocess传播过程comparativeadvertising比较广告consumeradvertising消费品广告consumerism消费模式customer顾客ChiefExecutiveOfficer(CEO)首席执行长官ChiefFinancialOfficer(CFO)首席财务官Copywriter广告撰稿人CreativeDepartment创作部CreativeDirector创意总监Code编号Campaign广告攻势Commercial影视广告片communityrelation社区关系competitor竞争者、对于contentintegrationad软性广告costeffective广告成本效益creative创意co-marketing联袂营销corporateidentity企业识别culture-specific文化(民族)特性Carcard[ka：ka：d]车厢广告Counteradvertising异议式、对抗式广告countout清点，算出consumerbehavior消费者行为copyplatform文案大纲creativestrategy创意策略chainbreak节目提示标板continuity持续型排期continuousadvertising持续型广告circulation发行量columninch栏／英寸(报纸广告单位)cardrate广告市价combination套装广告价controlledcirculation定向发行量costperpoint(CPP)每收视点成本costperthousand(CPM)每千人成本Campaign公关或营销活动CareerDevelopment职业发展CareerPlanning职业计划Casestudy案例研究Category类别Celebration庆典活动CEOReputationManagementCEO声誉管理CEO'sArrangementCEO接待Chart幻灯片中的页面(Slide)ChinaInternationalPublicRelationsCongress中国国际公共关系大会CIPRA（ChinaInternationalPublicRelationsAssociation）中国国际公共关系协会CIS（CorporateIdentitySysetm）企业形象识别系统ClientRelations客户关系ClippingReport剪报报告ClosingPhase结束阶段CodeofConduct行为准则CodeofEthics职业道德CommunicationModel传播模式CommunicationsKit新闻夹CommunicationsStrategy传播战略Competitor竞争对手Confidential保密的、机密的ConfidentialItems保密条款ConsecutiveInterpretation交互式翻译Consultant顾问ConsumerBuyingProcess顾客购买过程Consumers/DealersAssembly用户/经销商大会ContactPerson联系人ContinuousEducation继续教育ControllingPhase控制阶段CoordinationCommunicating协调沟通CoreCom...
